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[21 Aug 2009 | No Comment | ]
UFC employs new marketing tactics, UFC 103 under card to air on Spike

In a first-ever move for the world’s most prominent MMA promotion, the UFC will air the under card fights of 103: “Franklin vs. Belfort” on Sept. 19 in their entirety for free on Spike TV. The prelim bouts which precede the main pay-per-view portion of the evening have never before been scheduled for television.
Being that the under card often showcases solid action, it has long been a fan complaint that the 40 some odd dollars spent to watch an event does not net the full show. That seems to be …